This article articulates what i have come to realise through my environmental engin course - that is recycling is not the solution and hence why it is the 3rd one after reduce, reuse. I have come to realise that technology is not the solution ( as i thought recycling was in sec3) but mindsets. Yes, mindset of you and me. As Chengho pointed out in a previous comments, we need corporations to start producing goods that are environmentally friendly, however, before anyone becomes a Richard Branson, we should exercise what we can influence - ourselves.
The meaningless ritual of recycling
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